Mobile Operators
Mobile Operators companies are faced with many challenges in today’s environment. Mobile Operators service delivery infrastructures cannot keep up with customer demand. The existing infrastructure, built on a network designed for a voice-centric, circuit-switched world, was not designed to create and deliver today's content-rich, integrated data services. Current infrastructure limitations create a "service bottleneck" that limits industry growth, increases churn, lowers average revenue per user (ARPU), and curtails service-based competitive differentiation. To remain competitive, mobile operators must find new ways to rapidly bring new data-rich telephony services to market, increase the quantity and variety of new available services, and rationalize their service creation and delivery process.
MobileAware unites with market leading Equipment Manufacturers, System Integrators and ISV to deliver solution frameworks that leverage MobileAware Mobile Service Infrastructure to allow mobile operators to deploy mobile solutions for competitive advantage.
These solutions enable Mobile Operators to deliver a flexible, highly reliable, and scalable service delivery platform solution for converged voice and data services.
This includes launching new revenue-generating services as quickly and cost effectively as possible, leveraging investments in network infrastructure and operational support systems, reducing maintenance by creating a layer of abstraction above the physical network, and leveraging the network in new and innovative ways.
MobileAware’s Mobile Content Delivery Solution (MCDS) enables the mass-market delivery of revenue generating mobile content. MCDS provides operators with a retail platform for digital media such as Applications, Games, Ringtones, Music, Video, Screensavers, Wallpapers and Images. MCDS provides an intuitive environment for consumers to discover, purchase and download compelling mobile content suitable for their specific device. With this solution, consumers can discover and purchase content from a PC browser or directly from their mobile devices.
Benefits
With MobileAware’s solutions, mobile operators can improve customer satisfaction and competitive advantage. The benefits:
- Increased profits as providers can now more readily develop and deliver value added, differentiating services
- Increased efficiency as investments in next generation networks can maximize shareholder and investor ROI
- Increased customer satisfaction as customers will finally get the timely, price-competitive data services they are demanding
- Faster time to value as the new services can be rapidly delivered to market
