Dublin, Ireland, 21 Augut, 2006 - MobileAware, the world’s leading provider of Mobile Service Infrastructure, today announced a Systems Integrator partnership with Etnoteam Finland Oy, a technology consulting firm specializing in mobility solutions for telecommunications companies and large enterprises. The partnership agreement enables Etnoteam to market, deliver and support MobileAware’s award-winning range of mobile software products in northern Europe. Joint customers will benefit from MobileAware’s proven mobile technology and Etnoteam’s technical expertise in concept and architecture design, prototyping, usability testing and project management. Etnoteam Finland is part of the successful Etnoteam Group, an international consulting organization with headquarters in Italy. Etnoteam’s customers include leading communications, media and electronics organizations such as Nokia, TeliaSonera, ABB, Itella, Sky Italia and Il Sole24Ore.

“MobileAware's Mobile Service Infrastructure offers a unique foundation for effective and reliable mobile business solutions, making it easy for customers to incorporate mobility into their existing business systems,” commented Massimo Crubellati, CEO at Etnoteam Finland. “Partnering with MobileAware allows us to build even more strategic relationships with our customers, as they embrace the full potential of mobile data services.”

Mobile Service Infrastructure is a software framework that enables the creation and delivery of mobile applications across all lines of business to mobile customers and employees. It does this by combining the elements of a mobile data environment – devices, networks and communication protocols – into a single, reusable mobile platform. Mobile Service Infrastructure provides operators with one common infrastructure to deliver consumer-focused content services, as well as support the more complex challenges of delivering mission-critical applications to corporate customers. For enterprises, Mobile Service Infrastructure offers a single platform to extend business applications to mobile customers and employees, such as making mission-critical applications available to the mobile field-force or extending CRM and online self-service processes to mobile customers.

“Partnering with Etnoteam opens up exciting new opportunities for MobileAware in northern Europe, which is a dynamic and high-growth market for mobile data services,” commented Kevin McCloskey, CEO at MobileAware. “Etnoteam’s unrivalled deployment skills coupled with MobileAware’s market-leading technology, creates a winning formula for joint customers seeking to accelerate the delivery of mobile solutions. We look forward to working closely with Etnoteam to meet the demands of our growing list of European customers.”

About Etnoteam
Etnoteam offers firms integrated services of consulting, system integration, management, maintenance and monitoring of applications. In 2001 Etnoteam, true to its mission, consolidated its commitment to research and development by creating the Etnoteam Labs, operating chiefly in the field of innovative applications and mobility. Etnoteam, which has always guaranteed quality and excellence in Information Technology, operates directly or through its subsidiaries in Milan, Rome, Pisa, Treviso, Turin, Brescia, Cosenza, Genoa, Salerno, Helsinki (Finland), Rio de Janeiro (Brazil). www.etnoteam.com

About MobileAware
MobileAware is the world’s leading provider of Mobile Service Infrastructure, a strategic approach for creating and managing mobile data solutions across all lines of business. Whether you are looking to deploy revenue-generating consumer services, cost-reducing customer services, or productivity-enhancing employee services, MobileAware provides a unified framework that fully integrates with existing enterprise service infrastructure to make your mobile strategy a seamless extension of your overall business strategy. Mobile Service Infrastructure simplifies the complexity surrounding disparate data, device diversity and network convergence, enabling companies to rapidly launch secure and reliable mobile solutions that leverage existing business assets and resources. MobileAware is a privately held company with worldwide business operations, serving more than 100 customers across six continents.

For further information contact:

Niamh Murphy
MobileAware Ltd.
Tel: +353 1241 0536
niamh.murphy@mobileaware.com